GetResponse is a powerful email marketing service that has intelligent automation features. It allows you to set up a mailing list and send e-newsletters. You can also use autoresponders to automate email marketing. You can also view and analyze statistics about your campaigns.
GetResponse has massively grown in recent years and offers an all-around online marketing solution. It offers website building, ecommerce, webinar hosting and landing pages as well as automated sales funnels.
Before you continue, you may want to check out this video by EmailToolTester on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.
GetResponse Key Features Left Align In GetResponse Newsletter
GetResponse offers everything you need in an email marketing platform. You can now access their ecommerce capabilities. This makes it an all-inclusive marketing tool. Let’s take a look at their most essential features.
Designing your first email in GetResponse is quick and intuitive.
GetResponse’s greatest asset is its ability to choose from a variety of high-quality templates.
Templates are divided into different categories. It is easy to search for a template by choosing the category that interests you. You can choose a template that is suited to your goals, such as promoting, teaching, or selling. GetResponse templates are available in many modern and customizable styles.
Once you’ve picked a template, open it in the email builder. Easy to use, the drag-and-drop editor for email is packed full of features. Even those with little experience or knowledge, anyone can create a beautiful email newsletter.
You can either start with an HTML design or create your own HTML blocks if you are a programmer.
You can add products to your email using your online store’s eCommerce tab. This is provided that you have set up your store on GetResponse and linked your e-commerce platform.
When you’re done with the design, figure out who will receive the email and schedule when the email will be sent. GetResponse also lets you quickly track what readers do after clicking on your email, using a GetResponse tracking snippet or Google Analytics Integration.
Autoresponders are the building blocks of automation. These are e-newsletters that you send out to subscribers according to a schedule that you’ve determined.
You can set up autoresponders to send either time-based or action-based messages. You can send time-based messages by setting time intervals. The platform can be set up to create a schedule and it will handle everything.
You can choose to send the email at the moment of signup, after a few hours, after a week, or any time and date that you choose. You can tick the days of the week when you want the email to be sent out. They also have a ‘time travel’ toggle that allows the email to be sent at the recipient’s local time.
On the other hand, action-based messages are triggered by user actions or information, such as opens, clicks, subscriptions, changes in contact preferences, user data, and more.
Once you’ve determined a schedule, design the email, then publish it. To maximize this feature even further, use it with GetResponse’s marketing automation feature, which automates your sales and engagement by setting up multiple autoresponders.
Marketing Automation Tools
GetResponse offers a marketing automation feature to create automation workflows using a drag a drop editor. This looks like a flowchart, which serves as instructions for GetResponse on what to do if a user does a specific action. This feature is only available to Plus plans and higher.
This is what makes GetResponse different from other autoresponder platforms. With marketing automation, you can create a user journey customized according to your needs.
Pre-built automation templates are available, but you can easily create your own workflow. You can create automation workflows for lead qualification, engagement and retention, post-purchase notifications, abandoned cart triggers, webinars and online courses, sales promotion, and more.
The marketing automation tools are great for increasing sales and revenue. All you have to do is set up it, and GetResponse will do the rest for you.
Landing Page Builder
Landing pages are the most effective parts of any online advertising campaign. A well-designed landing page can convert more visitors to subscribers or customers.
It’s simple to create landing pages with GetResponse using their drag-and-drop builder. The landing page builder is free for all users and offers almost 200 templates.
You can start by selecting from the available templates. Then customize the page by dragging and dropping elements such as text, images, videos, buttons, and more. You can create A/B variants of your landing page to help you determine which variant generates higher conversion. You can create as many variants as you want with GetResponse.
Once you’re good with your landing page, publish the page under your domain, or you can choose from the present domains owned by GetResponse. You can then track the performance of landing pages through analytics and web event tracking.
GetResponse offers the only email marketing platform that has built-in webinar capabilities. Webinars can be a great tool for increasing your company’s revenue and generating leads.
Setting up a webinar on GetResponse is easy. You simply need to set up details like your title, URL for the webinar page, time, date and duration. Then assign which contact list to add your registrants to. After you have saved your settings, you can create landing pages and forms for your audience to pre-register for the webinar. After registrants sign up, you can set up autoresponders to send them messages. GetResponse will then create a webinar link for your webinar.
During the webinar, you can use other cool features of GetResponse. GetResponse offers interactive features that will keep your audience engaged such as chat, polls and whiteboard. You can also add a call to action directly in the webinar. The event is hosted in the GetResponse app.
You can also record the webinar and share the link for those who missed the webinar.
The Getresponse funnel creator allows you to design a complete funnel from one dashboard. You can also track important stats to keep an eye on your campaign’s progress. You can build a high-converting funnel to turn visitors into customers in no time at all.
First, determine the goal of your funnel: to build your email list, sell a product, or promote a webinar.
You can choose from one of the GetResponse templates or create your own lead magnet. Once you’ve picked out your lead magnet, start building your funnel.
The page will take you to all the necessary steps to complete your funnel. GetResponse makes it super easy by giving you suggestions for each step and directly offering a template for that step. It will allow you to quickly create landing pages, signup forms and emails.
You can create only one funnel with the basic plan’s funnel builder. If you want to create more funnels, you’ll have to upgrade to the higher plans.
GetResponse has a new feature: a website builder. This allows you to easily create an essential website and connect it to your own domain.
It’s not as flexible as a dedicated website builder. Still, it’s a great tool if you just want a simple website as quickly as possible. The AI builder makes the process easy. Just choose from the available templates based on your type of business. You can then customize it using the drag-and-drop builder.
GetResponse offers tons of integrations that you can easily access on the integrations page. GetResponse can be connected to many eCommerce platforms, content management systems, such as Shopify, WordPress and WooCommerce, as well as some CRM systems such Highrise and Capsule.
Connect with payment gateways and social media apps to create landing pages, popup builders, or conversion tools.
Another way you can integrate GetResponse with different apps is by using the platforms’ API to build your own integration.
GetResponse Pricing & Plans
You can use GetResponse with a lifetime free account which supports up to 500 contacts and offers access to basic features such as email marketing, website builder, and landing page builder.
To unlock more features, opt for their paid plans. All plans come with a 30-day trial. The plans offered are Basic, Plus, Professional, and Max.
The Basic Plan is $12.30 per month. All the essential features are available, as well as some automation tools. You can create unlimited lead funnels, but just one sales funnel.
The Plus plan starts at $40.18/month. Access to all automation features is available. You can also create five custom workflows. Hosting webinars can be done with up to 100 participants and three hours of recording storage. You can create five sales funnels or webinar funnels. You can also add up to three users to a single account. Left Align In GetResponse Newsletter
The Professional Plan is available for established businesses and costs $99 per month. This includes access to all features to create unlimited custom workflows. Webinars can host up to 300 people, with six hours of recording storage. A single account can contain up to five users. Left Align In GetResponse Newsletter
The Max Plan is available for businesses that want to use GetResponse to manage their operations. They access all features, dedicated customer support and include up to 10 users on a single account.
Both the pros and cons
- There’s a free version, and a basic plan that is cheaper than the others.
- Lots of templates to choose from
- Includes a landing page builder and conversion funnel feature. Also, a webinar feature.
- Advanced marketing automation features
- Website builder lets you build websites fast
- One month trial free of charge without credit card
- Some templates in the landing page builder look outdated
- Website builder needs more improvement
- The interface to create forms is somewhat limiting and clunky.
- Max plan subscribers only get dedicated customer support
GetResponse has tons of templates and is easy to use. It also integrates with analytics and third party e-commerce platforms. There are automation features and campaign setup. It’s best for small to medium-sized businesses and can be a great starting point for new businesses that want an all-in-one platform. GetResponse offers a great value for money and is an effective e-commerce platform and online marketing tool.
FAQ Left Align In GetResponse Newsletter
Can I use GetResponse free of charge?
Yes, with the Free plan, you get indefinite free access to the basic features of GetResponse. All paid plans come with a 30-day trial.
Is GetResponse CRM?
GetResponse is not strictly a CRM tool, but you can profile your contacts and score them appropriately to help you identify leads. It integrates with CRMs such as Microsoft Dynamics 365 and SalesForce.
Is GetResponse suitable for beginners?
As an all-in-one marketing tool, GetResponse is perfect for beginners who want to use the email marketing tools and additional features such as the landing page builder, webinar feature, automation features at a reasonable price.