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GetResponse, an email marketing platform that offers intelligent automation features, is powerful. As an email marketing tool, it allows you to create a mailing list, send e-newsletters, use autoresponders to automate your email marketing, and view and analyze statistics for your campaigns.

GetResponse is a comprehensive online marketing platform that has seen a huge growth in the last few years. It currently has website building, e-commerce, webinar hosting, landing pages, and automated sales funnels.

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Before you go on, you may want to watch this video by EmailToolTester on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

GetResponse Key Features GetResponse 400 Bad Request

GetResponse has everything you’ll need from an email marketing platform and automation tool. Since they have expanded their features, you can also access their e-commerce capabilities, making it a well-rounded marketing solution. Let’s take a look at their most essential features.

Email Marketing

It is easy to design your first email with GetResponse.

GetResponse’s greatest asset is its ability to choose from a variety of high-quality templates.

The templates are grouped into categories. You can easily search for a template by selecting the category you want. You can choose a template that is suited to your goals, such as promoting, teaching, or selling. GetResponse templates are available in many modern and customizable styles.

After you have selected a template, you can open it in the email editor. Easy to use, the drag-and-drop editor for email is packed full of features. Anyone without a lot of experience or knowledge can design a great-looking email newsletter.

You can either start with an HTML design or create your own HTML blocks if you are a programmer.

Under the eCommerce tab, you can add products into your email from your online store, provided you set up your store and link your e-commerce platform on GetResponse.

When you’re done with the design, figure out who will receive the email and schedule when the email will be sent. You can also track the actions of your readers after they click on your email using a GetResponse tracking code or Google Analytics Integration.

Autoresponders

Automators are the foundation of automation. These e-newsletters are sent to subscribers according to a schedule you have set.

You can set up autoresponders to send either time-based or action-based messages. You can send time-based messages by setting time intervals. You can simply set a schedule, and the platform will do everything for you.

The email can be sent immediately after signup, within a few hours or at any other time and date. You can choose the days of week that you would like the email sent. You can also toggle the ‘time travel” option to send the email at the recipient’s local hour.

Action-based messages, on the other hand, are triggered when users perform actions such as clicks, opens, subscriptions, changes to contact preferences, or user data.

After you have established a schedule, create the email and then publish it. To maximize this feature even further, use it with GetResponse’s marketing automation feature, which automates your sales and engagement by setting up multiple autoresponders.

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Marketing Automation Tools

GetResponse provides a tool for marketing automation to create automated workflows by using a drag-and-drop editor. This is a flowchart that GetResponse uses to guide users on what to do when they perform a particular action. This feature is only available to Plus plans and higher.

This is what makes GetResponse different from other autoresponder platforms. Marketing automation allows you to create user journeys that are tailored to your needs.

You can use pre-built automation templates, or create your own. You can create automation workflows for lead qualification, engagement and retention, post-purchase notifications, abandoned cart triggers, webinars and online courses, sales promotion, and more.

Overall, the marketing automation features are excellent for automatically generating more sales and revenue. You only need to set it up and GetResponse will take care of the rest.

Landing Page Builder

Landing pages are the most effective parts of any online advertising campaign. A well-designed landing page can convert more visitors to subscribers or customers.

It’s simple to create landing pages with GetResponse using their drag-and-drop builder. The landing page builder is free for all users and offers almost 200 templates.

You can start by selecting from the available templates. Then customize the page by dragging and dropping elements such as text, images, videos, buttons, and more. You can create A/B variants of your landing page to help you determine which variant generates higher conversion. You can create as many variants as you want with GetResponse.

Once you’re good with your landing page, publish the page under your domain, or you can choose from the present domains owned by GetResponse. You can then track the performance of landing pages through analytics and web event tracking.

Webinars

GetResponse offers the only email marketing platform that has built-in webinar capabilities. Webinars are great to use for generating leads and increasing revenue for your business.

Setting up a webinar on GetResponse is easy. You simply need to set up details like your title, URL for the webinar page, time, date and duration. Next, choose which contact list you want to add your registrants. After you have saved your settings, you can create landing pages and forms for your audience to pre-register for the webinar. You can create autoresponders for registrants to get right after they sign up. GetResponse will create a webinar link to your webinar.

You can also use GetResponse’s other cool features during the webinar. GetResponse has interactive features to help you keep the audience engaged, such as chat, polls, Q&A, and whiteboard. The webinar can also include a call-to-action. The event is hosted in the GetResponse app.

You can also record the webinar, and share it with those who were unable to attend.

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Funnel Builder

The Getresponse funnel creator allows you to design a complete funnel from one dashboard. You can also track important stats to keep an eye on your campaign’s progress. You can build a high-converting funnel to turn visitors into customers in no time at all.

First, decide what your funnel’s goal is: to build an email list, promote a webinar, or sell a product.

Select a lead magnet from the templates GetResponse offers, or you can make your own. After you have chosen your lead magnet, build your funnel.

You’ll be directed to a page where you’ll see all the steps you need to do to complete the funnel. GetResponse makes it super easy by giving you suggestions for each step and directly offering a template for that step. You’ll be able to create signup forms, landing pages, and emails quickly.

The funnel builder is available for all plans, although you can only create one funnel for the basic plan. If you want to create more funnels, you’ll have to upgrade to the higher plans.

Website Builder

GetResponse has a new feature: a website builder. This allows you to easily create an essential website and connect it to your own domain.

It’s not as flexible as a dedicated website builder. Still, it’s a great tool if you just want a simple website as quickly as possible. The AI builder makes the process easy. Just choose from the available templates based on your type of business. Then customize it with the drag and drop builder.

Integrations

GetResponse has many integrations you can access from the integrations page. You can connect GetResponse to popular eCommerce platforms and content management systems like Shopify, WordPress, WooCommerce, and some CRM systems like Capsule and Highrise.

You can connect with payment gateways, social media apps, landing pages, popup builders, and conversion tools.

Another way you can integrate GetResponse with different apps is by using the platforms’ API to build your own integration.

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GetResponse Pricing & Plans

GetResponse offers a lifetime free account that supports up to 500 contacts. It also gives you access to the basic features like email marketing, website builders, and landing pages builder.

To unlock more features, opt for their paid plans. All plans come with a 30-day trial. There are four plans available: Basic, Plus and Professional.

The Basic Plan starts at $12.30 a month. You get access to all essential features and some limited automation features. Although you can create multiple lead funnels, only one sales funnel is allowed.

The Plus plan starts from $40.18 per month. Access to all automation features is available. You can also create five custom workflows. You can host webinars with up to 100 attendees and 3 hours of recording storage. You can create five sales funnels or webinar funnels. You can also add up to three users to a single account. GetResponse 400 Bad Request

The Professional Plan is for established businesses, starting at $99 per month. All features are available to create unlimited custom workflows. Webinars can host up to 300 people, with six hours of recording storage. A single account can contain up to five users. GetResponse 400 Bad Request

The Max Plan is available for businesses that want to use GetResponse to manage their operations. You have access to all features and dedicated customer support. They can also include up 10 users in one account.

Pros and Cons

Pros

  • Has a free version and a basic plan that’s cheaper than its competitors
  • There are many templates to choose from
  • Includes a landing page builder and conversion funnel feature. Also, a webinar feature.
  • Advanced marketing automation features
  • Website builder lets you build websites fast
  • One month free trial without credit card

Cons

  • Some templates in the landing-page builder are out of date
  • Website builder requires more improvement
  • The interface to create forms is somewhat limiting and clunky.
  • Dedicated customer support only available to Max plan subscribers

Verdict

GetResponse is super easy to use, with tons of templates, easy integration with analytics and third-party e-commerce platforms, automation features, and easy campaign set-up. This is a great platform for small- to medium-sized businesses. It can also be used as a starting point for new businesses looking for an all-in-one solution. Overall, GetResponse is a powerful and capable e-commerce and online marketing service that provides excellent value for money.

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FAQ GetResponse 400 Bad Request

Can I use GetResponse free of charge?

Yes, with the Free plan, you get indefinite free access to the basic features of GetResponse. All paid plans come with a 30-day trial.

Is GetResponse CRM?

GetResponse does not function as a CRM tool. However, you can profile and score your contacts to help you identify potential leads. It integrates with CRMs such as Microsoft Dynamics 365 and SalesForce.

Is GetResponse suitable for beginners?

GetResponse, an all-in-one marketing platform, is ideal for beginners who wish to use the email marketing tools as well as additional features like the webinar feature, landing page builder and automation features. It also offers a very affordable price.

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