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GetResponse is a powerful email marketing service that has intelligent automation features. It allows you to set up a mailing list and send e-newsletters. You can also use autoresponders to automate email marketing. You can also view and analyze statistics about your campaigns.

GetResponse is a comprehensive online marketing platform that has seen a huge growth in the last few years. It offers website building, ecommerce, webinar hosting and landing pages as well as automated sales funnels.

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Before you go on, you may want to check out this video by EmailToolTester on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review of GetResponse.

GetResponse Key Features Free Trial GetResponse

GetResponse has everything you’ll need from an email marketing platform and automation tool. You can now access their ecommerce capabilities. This makes it an all-inclusive marketing tool. Let’s look at the most important features.

Email Marketing

It is easy to design your first email with GetResponse.

GetResponse’s greatest asset is its ability to choose from a variety of high-quality templates.

Templates are divided into different categories. You can easily search for a template by selecting the category you want. You can choose a template that is suited to your goals, such as promoting, teaching, or selling. GetResponse templates come in a variety of modern and customizable designs.

After you have selected a template, you can open it in the email editor. The drag-and-drop email editor is easy to use and packed with features. Anyone without a lot of experience or knowledge can design a great-looking email newsletter.

If you know how to code, you can also start based on an HTML design or code it from scratch using the option for custom HTML blocks.

You can add products to your email using your online store’s eCommerce tab. This is provided that you have set up your store on GetResponse and linked your e-commerce platform.

Once you are done designing, determine who will receive your email and when it will be sent. GetResponse also lets you quickly track what readers do after clicking on your email, using a GetResponse tracking snippet or Google Analytics Integration.

Autoresponders

Autoresponders are the building blocks of automation. These e-newsletters are sent to subscribers according to a schedule you have set.

You can set up autoresponders to send either time-based or action-based messages. You can send time-based messages by setting time intervals. You can simply set a schedule, and the platform will do everything for you.

The email can be sent immediately after signup, within a few hours or at any other time and date. You can tick the days of the week when you want the email to be sent out. They also have a ‘time travel’ toggle that allows the email to be sent at the recipient’s local time.

Action-based messages, on the other hand, are triggered when users perform actions such as clicks, opens, subscriptions, changes to contact preferences, or user data.

After you have established a schedule, create the email and then publish it. You can maximize this feature by combining it with GetResponse’s marketing automation feature. This allows you to automate your sales and engagement through multiple autoresponders.

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Marketing Automation Tools

GetResponse provides a tool for marketing automation to create automated workflows by using a drag-and-drop editor. This is a flowchart that GetResponse uses to guide users on what to do when they perform a particular action. This feature is only available to Plus plans and higher.

This feature is one of the things that make GetResponse stand out from other autoresponder platforms. Marketing automation allows you to create user journeys that are tailored to your needs.

Pre-built automation templates are available, but you can easily create your own workflow. You can create automation workflows for lead qualification, engagement and retention, post-purchase notifications, abandoned cart triggers, webinars and online courses, sales promotion, and more.

The marketing automation tools are great for increasing sales and revenue. All you have to do is set up it, and GetResponse will do the rest for you.

Landing Page Builder

Landing pages are the most effective parts of any online advertising campaign. A clean, well-designed landing page converts more visitors into subscribers or customers.

It’s simple to create landing pages with GetResponse using their drag-and-drop builder. All users can use the landing page builder for free and offer almost 200 templates.

Start by choosing from one of the templates. Then customize the page by dragging and dropping elements such as text, images, videos, buttons, and more. You can create A/B variants of your landing page to help you determine which variant generates higher conversion. GetResponse allows you to create as many variants of your landing page as you like.

Once you are satisfied with your landing pages, you can publish them under your domain or choose from existing domains by GetResponse. You can then track the performance of landing pages through analytics and web event tracking.

Webinars

GetResponse offers the only email marketing platform that has built-in webinar capabilities. Webinars are great to use for generating leads and increasing revenue for your business.

Setting up a webinar on GetResponse is easy. Simply set up the details such as your title, the webinar page URL, time, date, duration, and others. Next, choose which contact list you want to add your registrants. Once settings are saved, create forms and landing pages where your audience can pre-register for the webinar. You can create autoresponders for registrants to get right after they sign up. GetResponse will then create a webinar link for your webinar.

You can also use GetResponse’s other cool features during the webinar. GetResponse offers interactive features that will keep your audience engaged such as chat, polls and whiteboard. You can also add a call to action directly in the webinar. The webinar is hosted on the GetResponse App.

You can also record the webinar and share the link for those who missed the webinar.

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Funnel Builder

The Getresponse funnel creator allows you to design a complete funnel from one dashboard. You can also track important stats to keep an eye on your campaign’s progress. In no time, you can create a high-converting funnel that converts visitors to customers.

First, decide what your funnel’s goal is: to build an email list, promote a webinar, or sell a product.

You can choose from one of the GetResponse templates or create your own lead magnet. Once you’ve picked out your lead magnet, start building your funnel.

The page will take you to all the necessary steps to complete your funnel. GetResponse makes it easy by providing suggestions and templates for each step. You’ll be able to create signup forms, landing pages, and emails quickly.

The funnel builder is available for all plans, although you can only create one funnel for the basic plan. You can create multiple funnels by upgrading to higher plans.

Website Builder

GetResponse’s latest feature is a website builder. This makes it easy to create a website and link it to your domain.

Although it is flexible, it’s not as flexible than a dedicated website builder. It’s still a useful tool for those who just need a basic website. It’s easy to use the AI builder. Choose from the templates available based on your business type. You can then customize it using the drag-and-drop builder.

Integrations

GetResponse has many integrations you can access from the integrations page. GetResponse can be connected to many eCommerce platforms, content management systems, such as Shopify, WordPress and WooCommerce, as well as some CRM systems such Highrise and Capsule.

Connect with payment gateways and social media apps to create landing pages, popup builders, or conversion tools.

You can also integrate GetResponse to other apps by using the APIs of these platforms to create your own integration.

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GetResponse Pricing and Plans

You can use GetResponse with a lifetime free account which supports up to 500 contacts and offers access to basic features such as email marketing, website builder, and landing page builder.

You can unlock even more features by opting for their paid plans. All plans come with a 30-day trial. There are four plans available: Basic, Plus and Professional.

The Basic Plan is $12.30 per month. You get access to all essential features and some limited automation features. You can create unlimited lead funnels, but just one sales funnel.

The Plus plan starts from $40.18 per month. You get access to everything under the automation feature and can create five custom workflows. Hosting webinars can be done with up to 100 participants and three hours of recording storage. You can create five sales funnels or webinar funnels. Lastly, you can include up to three users in a single account. Free Trial GetResponse

The Professional Plan is for established businesses, starting at $99 per month. All features are available to create unlimited custom workflows. Webinars can have up to 300 attendees, including six hours of recording storage. Up to 5 users can be included in a single account. Free Trial GetResponse

Lastly, the Max Plan is for enterprises that want to run their operations using GetResponse. You have access to all features and dedicated customer support. They can also include up 10 users in one account.

Both the pros and cons

Pros

  • Has a free version and a basic plan that’s cheaper than its competitors
  • Lots of templates to choose from
  • Includes a landing page builder, conversion funnel feature, and webinar feature
  • Advanced marketing automation features
  • Website builder lets you build websites fast
  • One month free trial without credit card

Cons

  • Some templates in the landing page builder look outdated
  • Website builder needs more improvement
  • The interface to create forms is somewhat limiting and clunky.
  • Max plan subscribers only get dedicated customer support

Verdict

GetResponse is super easy to use, with tons of templates, easy integration with analytics and third-party e-commerce platforms, automation features, and easy campaign set-up. This is a great platform for small- to medium-sized businesses. It can also be used as a starting point for new businesses looking for an all-in-one solution. GetResponse offers a great value for money and is an effective e-commerce platform and online marketing tool.

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FAQ Free Trial GetResponse

Can I use GetResponse free of charge?

Yes, with the Free plan, you get indefinite free access to the basic features of GetResponse. All paid plans come with a 30-day trial.

Is GetResponse CRM?

GetResponse is not strictly a CRM tool, but you can profile your contacts and score them appropriately to help you identify leads. It integrates with CRMs such as Microsoft Dynamics 365 and SalesForce.

Is GetResponse suitable for beginners?

GetResponse, an all-in-one marketing platform, is ideal for beginners who wish to use the email marketing tools as well as additional features like the webinar feature, landing page builder and automation features. It also offers a very affordable price.

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